2009 年 6 6, Italy Chanticleer brand Gucci announced its Golden Eagle Shopping Plaza in Shanghai new flagship store grand opening. Store in Nanjing West Road and Shanxi Road Interchange, called Shanghai prime locations. Gucci flagship store in Shanghai is mainland China in many shops in the first use of Frida latest store design concept stores, is following New York, Rome, Munich, Hong Kong and London, these world-famous city after another successful application of the design concept of the special shop. Since 2005, Frida was appointed creative director of Gucci women has quickly established a highly personal brand of distinctive style. Her design work and focused management style, her self-confidence and determination of the true portrayal of the female character has a unique and remarkable Italian style.
For Shanghai Flagship store design, Frida is intended to achieve this Oriental Shanghai modern international metropolis with Gucci iconic fashion fusion of materials and elements, not only to meet the growing high-end Shanghai fashion tastes of consumers, but also to retain a strong luxury Gucci friendly temperament. Frida first trip to China is one of the important arrangements for the Shanghai flagship store personally cut the ribbon opening. Before coming to Shanghai, Frida had a short stay in Beijing, visited the glory in Beijing Children Eye Hospital for treatment of poor children with amblyopia, friendly interaction with the children while also accepted on behalf of Gucci China Children and Teenagers Foundation, in recognition of Gucci in China continued dedication to charity and was awarded the “China Children Community Star Enterprise” award.
Gucci flagship store in Shanghai covers an area of ??1600 square meters, is Gucci first in China to open 28 stores, which occupy the Golden Eagle Shopping Plaza, the most prominent position, is ideally. Store two storeys, Frida innovative ideas with an open space, the use of natural light and warmth of precious materials, makes your head to create visual effects on flow of permeability.
to congratulate the Shanghai Golden Eagle International flagship store opening, Frida also specially designed full of rich Chinese temperament “ShanghaiDragonBag” handbags, pay tribute to the rich Chinese culture, the body bags handbags printed with two impressive stern of the Chinese dragon pattern, and the use of typical Chinese red, so the handbag design great tension.
At present, China is the fastest growing retail business Gucci one of the regions. Since 1997, Gucci has to enter the Chinese market, China is not already well-known premium brands of the Italian emerging markets often ended in May 2009, Gucci has 19 cities in China has opened 28 stores, operating independently by Gucci .
Gucci continues to support a special fund of amblyopia in children strong>
2009 年 6 6, Gucci flagship store in Shanghai at the opening ceremony of the night, Gucci fake Shanghai Park Hyatt held “a new vision of hope,” dinner, in support of China Children and Teenagers Fund (hereinafter referred to as: child IMF) special fund of amblyopia in children donated one million yuan. The donation is the Gucci following the May 2008, the base will be donated to children 8.828 million yuan, the base will become the child special fund of amblyopia in children after major donors, another public donations, hoping to charity to help more visually impaired patients children.